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Ok so it sounds really corny and I know that but you can’t do these things enough. Unfortunately I have learnt this the hard way – but I guess at least I’m learning.

This week we have been screwed because of another company not doing there half a project properly, what gets me is that I should have been prepared for them to make the mistake, expected it and pushed their hand so that they couldn’t make said mistake. In short, it’s my error for not seeing the possibility of theirs.

What other companies do has a huge impact in what we do on a day to day level as well as a crisis management point of view, whether they be competitors, suppliers or service providers. I need to prepare for other people to mess up, expect their worst and push for their best.

Our rankings are starting to creep up now although my secondary KW seemed to have stumbled for some reason. I am laying the second site to one side for the next couple of weeks and really get some focus on the original – ready for the gift giving season. Traffic is starting to stall now and I would love to get some growth before the holiday season. Historically our natural traffic has grown 700% since September last year. That makes me smile.

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