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Tag Archives: PR

The PR didn’t work – they got back to me and just didn’t get what I was saying at all. I explained it further and still they didn’t get it. I guess my level of understanding isn’t the only barrier to entering the PR world.

Our rankings have been up and down a lot just lately. Our 2 main KW in particular dropped about 6 places (both at the same time interestingly).

Yesterday I spent some time writing in blogs and one of those KW is back where it was. There’s no way that the work I did yesterday has pulled through that quickly yet but it’s a nice feeling when you see them flick straight back up there. I also spent some time fishing for links, although the response has been far from overwhelming – as per usual I guess.

I finally had a bit of a PR breakthrough! I was so excited on the way into work thinking of all the things that we could make out of this new angle. We have made the initial contact now to see if the other party can see some benefit in working together, now it’s just wait and see I guess. Hopefully they will come back soon, even if it’s a negative response.

Then something bad happened. Basically I spotted a mistake a few weeks ago – asked for more information and when they didn’t respond I forgot about it, rather than following it up like I should have done. Today it came back and bit me on the ass. That sucks. Lesson well learnt for sure.